Raised In The 9[54]

Fort Lauderdale Beach’s favorite concert series, Friday Night Sound Waves and new Saturday Farmers, Antiques and Artisan Market, super-size their regular weekend activities for a two-day celebration over The Big Game weekend on January 31 and February 1. The family-friendly programming which highlights the local community through food, art, fitness and live music experiences, as well as its strong ties to professional football, is the only free to the public event sanctioned by the Miami Super Bowl Host Committee in Fort Lauderdale.

“The concept for this weekend stemmed from the realization that professional football and Broward County have a solid connection,” stated Arianne Glassman, producer of Friday Night Sound Waves. “Through Week 16 of the 2019 NFL season alone, 52 players are wearing an NFL jersey, representing players from 19 different Broward County High Schools and 24 NFL clubs. When we say the next 100 years of NFL starts in the 954, it really does.”

The Friday through Saturday event programming, sponsored by the City of Fort Lauderdale’s Beach Improvement District (BID) Community, is free to the public and family-friendly.


Headlining Friday night’s Raised in the 9[54] Concert from 6:30 – 9:30 is the eight-member, high energy, Private Stock Band. The public is encouraged to come early to enjoy the Taste the Wave Tailgate Zone populated by area restaurants on the Las Olas Festival Street and enjoy performances by the Dillard Pep Band and Drumline at 4:30 PM. A special presentation to the 2019/20 FHSAA State and GEICO National Championship Football Team and St. Thomas Aquinas Raiders Coach Roger Harriott by sponsor, Florida Power & Light, Company and the City of Fort Lauderdale will encompass the band break with a full-on half-time show. View complete schedule



Saturday’s daytime event turns its attention on tomorrow’s leaders on and off the field, with a full schedule of experiences taking place from 8:30 AM – 4 PM. Starting the day, across from the festival site at Las Olas & A1A, Lisa Pumper and the Yoga Community of South Florida along with organizers of the monthly Fort Lauderdale Beach Sweep will host a Rise & Shine Yoga Class from 8:30 – 9:30 AM, Sand Sculpture and #SuperSweep from 9 – 11 AM.

Leading the Eat Right, Get Moving initiative, South Florida based nutrition education and physical activity non-profit, FLIPANY, will present a range of activities from the NFL PLAY 60 athletic program with past and present NFL players. The group will also present a series of healthy Super Bowl snack cooking demonstrations and tastings with the Florida Dairy Farmers Association. Local businesses, including Ball Box, will host tailgate games, while area restaurants will fuel you up in the Taste The Wave Tailgate Zone.

Sparking children’s creativity and team-building skills, Young At Art Museum’s YYA On-The-Go educators will host an interactive football-themed graffiti mural project, led by local artist Manish Patel (aka ish), and provide kids of all ages supplies to make and take game day crafts. Stranahan Mighty Dragons Marching Band, School of Rock, and teen-sensation DJ Smiley will provide a background beat to the FPL Lights, Camera, Selfie Station, Farmers Market, and Tailgate Food Court.  View complete details

RAISED In The 9[54] LIVe It Up Family Fun Day is sponsored by the City of Fort Lauderdale’s Beach Improvement District,, and Florida Power & Light Company and in partnership with the City of Fort Lauderdale, Visit Lauderdale, City of Fort Lauderdale Parks and Recreation, Broward County and the Miami Super Bowl Host Committee

Follow the links for details and schedule of activities for Friday’s Raised in the 9[54] concert and Saturday’s Family Fun Day